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Can anybody provide any good book in Branding?

 
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Can anybody provide any good book in Branding?
master11
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Joined: Sep 2013
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#3
12-18-2018, 04:16 AM
"Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout"

Its an old book from the 80's but I still find it quite useful. I hope that you find it useful too.
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