Joined: Jan 2018
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What are the basic checklist to optimize PPC campaign daily?
Joined: Sep 2017
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In a daily basis? It will be seeing that the campaign is getting proper ROI or not. Running a campaign is easy but tracking it and changing it as needed is not that easy.
Joined: Mar 2018
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Simply check the ROI, if you are getting so many clicks but conversion is 0 then there must be any mistake in campaign setup.
hmsnaveen95 Wrote:What are the basic checklist to optimize PPC campaign daily?
Joined: Sep 2015
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First, study your target audience to able to produce a great campaign for your users.
Joined: Mar 2017
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First of fall You should check your searchs. In Which search term your ads are showing. if its relevant then ok and if it irrelevant then put it into negative keyword.
1. Now Check your avg. position which position your ads are appearing.
2. Check your Extension data
3. Check Segment Report
4. Check Auction insight report and find information about your keyword like top of the page, avg. position, impression share
5. Check devices from which devices you are getting good result
6. Use RLSA Remarketing list for search
7. Check your page speed
8. Check your quality and how can you improve your quality score.
Joined: Jun 2018
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Landing page -- check.
Ads extensions -- check.
Negatives -- check.
Dynamic bidding -- check.
Reporting -- check.
Budweiser -- check.