What is Geofencing in Mobile Marketing?

[abhirupb]

What is Geofencing in Mobile Marketing?

[mediadrug]

Geofencing is the practice of using global positioning (GPS) or radio frequency identification (RFID) to define a geographic boundary. Once the person through the device is located then operator sends promotional emails or sms's according to the location.

[danni]

Geo-fencing (geofencing) is a feature in a software program that uses the global positioning system (GPS) or radio frequency identification (RFID) to define geographical boundaries.

Geo-fencing allow an administrator to set up triggers so when a device enters (or exits) the boundaries defined by the administrator, an alert is issued. Many geo-fencing applications incorporate Google Earth, allowing administrators to define boundaries on top of a satellite view of a specific geographical area. Other applications define boundaries by longitude and latitude or through user-created and Web-based maps.

[bat2233]

I believe this a common practice now.

[danni]

I believe this a common practice now.

Yeah it is common practice and many marketers automate their emails and sms's according to it.

[anneroberts]

Geofencing may be An administration that triggers a movement At An gadget enters a situated area. Coupons, notifications, engagement features, security alerts — organizations would discovering inventive approaches on settle on utilization of these virtual limits.