EVADAV TRAFFIC GROUP – More Than an Ad Network: Performance Marketing, Apps

[EvaDav]

New Update For Advertisers: Track Two Goals At Once

We’ve just rolled out a powerful update to help you take your campaign optimization to the next level – you can now track two goals simultaneously in your postback setup!

Setting goals in postback allows you to send user action data (like installs, registrations, or deposits) back to the ad platform for performance tracking

Why does it matter?

More goal tracking = more insights = better decisions = higher ROI

Tracking two key events gives you a more complete view of your campaign's effectiveness across different funnel stages, especially in performance-focused verticals:

Utilities: Track installs and subscriptions to get a full picture of user engagement.
iGaming: Analyze registrations and deposits to better understand which GEOs and traffic sources truly convert.

Now, you can include both goals in a single URL and monitor them directly in the unified EVADAV interface ‍

Learn how to set it up and start optimizing smarter