Here are the types of backlinks that are still working for me in 2026:
1. Niche-Relevant Editorial Links – Editorial links within content on websites that are relevant to your industry are still the most powerful.
2. Digital PR Links – Getting coverage in news stories, industry magazines and expert roundups helps both rankings and brand visibility.
3. Resource Page Links If your content really does solve a problem, resource pages and curated lists can be a great way to build authority.
4. Guest Posts on Relevant Sites – Not the spammy guest posting, but quality contributions on real sites with real audiences.
5.Community & Forum Mentions – When the link adds value to the conversation, forums, Reddit discussions and niche communities can be great ways to drive targeted traffic.
6. Linkable Assets – Over time, original research, industry stats, calculators, templates and case studies will naturally attract backlinks.
One thing that’s been working especially well is creating helpful content that addresses common questions in the industry, and sharing it in relevant conversations. For example, I recently posted a guide on
7 Signs Your Business need a Performance Marketer where I share actionable strategies and real-life examples:
https://yourwebsite.com. It’s been a good resource when people have asked similar questions and has picked up some organic backlinks along the way.
The biggest shift in 2026 is that relevance and traffic matter far more than sheer backlink volume. In most cases, a handful of links from trusted, niche relevant sites will out-perform hundreds of low-quality directory or automated links.