Joined: May 2015
Posts: 8
Likes Received: 0
what is benchmarking in google analytics
Joined: Jul 2014
Posts: 997
Likes Received: 66
Benchmarking is a service that is provided by Google Anayltics that shows any change in the traffic of one's site is actually responsible for the individual webmaster's action or it is overall fluctuations in the niche. This can be better explained by an example that if you see any large change in your traffic (suppose US traffic) whether it may be positive or negative, then the benchmarking feature shows you that your competitors and other site owners of your niche are also seeing this or only its just you.
Joined: Sep 2013
Posts: 65
Likes Received: 2
You can go to the google's support center and there you will get all the essential information.
Joined: Dec 2013
Posts: 943
Likes Received: 80
Here is the entire data you will need. <!-- m --><a class="postlink" href="https://support.google.com/analytics/answer/6086666?hl=en">https://support.google.com/analytics/an ... 6666?hl=en</a><!-- m -->
Joined: Jul 2017
Posts: 134
Likes Received: 5
Benchmarking allows you to compare your data with aggregated industry data from other companies who share their data.
Joined: Dec 2020
Posts: 99
Likes Received: 2
Benchmarking allows you to compare your data with aggregated industry data from other companies who share their data. This provides valuable context, helping you to set meaningful targets, gain insight into trends occurring across your industry, and find out how you are doing compared to your competition.
what is benchmarking in google analytics ?
![[-]](https://seomotionz.com/themes/cerulean/collapse.png "[-]")