Facebook sponsored ads are not good for large campaigns

[viking91]

I have noticed that facebook sponsored ads doesn't work good for large money ad campaigns. Is that happened to you guys too?

[brian]

Yeah, I have noticed it couple of time. FB sponsored ad are really good to target your exact audience. But when you invest a lot of money in one campaign it becomes unable to target the right audience as because at the end of the day it is after all a social networking site.

[ksmith29]

I agree with Brian here. I mean its a social networking site who allows members to advertise in it. It is not exactly an advertising company.

[steveposter]

I'm not against with FB Ad but compared to PPC adwords it is not much convertible.

[elliekushn]

Frankly, I haven't seen anybody using Facebook sponsored ads for large campaigns.