The future of link building in AI-driven SEO

[echoke]

Most of searches today rely on AI, entities, topical authority and user signals. How will traditional link building be important in 20226, those that reinforce a brand’s relevance and credibility within a topic, rather than simply passing authority? 

[avinash]

AI is over blown. Yeah, automated answers in the search engines will be there but not the amount they are to choke down our throats. The bubble will burst one way or another.