Backlinks to homepage or other pages, query?

[digitalquester]

Should backlinks be created for every blog post or only for the homepage of the blog website?

[avinash29]

Link to whatever relevant page you can find.

[daylensotor]

Should backlinks be created for every blog post or only for the homepage of the blog website?

Backlinks should be created for each blog post rather than just the homepage because they help each piece of content gain more visibility, attract relevant readers, and build the overall credibility of your website. It's like giving each post a chance to shine and connect with an audience rather than relying solely on the homepage.

[travisjames]

Backlinks should be created for both the homepage and individual blog posts, with a focus on blog posts to improve rankings for specific topics. A balanced approach, including internal linking and high-quality backlinks to key posts, enhances overall SEO performance.

[DediRock]

It’s best to have a mix of both. Homepage backlinks build overall authority, while backlinks to individual posts help them rank better for specific topics.

[charlesprabhu]

Backlinks to a website's homepage and other pages are both beneficial for SEO. Backlinks to the homepage can boost overall domain authority and visibility, while backlinks to specific pages can improve the ranking and traffic of those particular pages.

[imranlegacy]

Here’s a well-rounded response to the question “Should backlinks go to the homepage or other pages?”:

Great question — and the answer is: both, but with strategy.

? Backlinks to the Homepage
Best for:

Brand recognition

Establishing trust and domain authority

When your homepage represents your business or service as a whole

✅ Why it matters:
Search engines often use the homepage as the main anchor for your site's authority. A healthy amount of links to your homepage helps build overall domain strength.

? Backlinks to Inner Pages (Deep Linking)
Best for:

Boosting rankings for specific keywords or topics

Driving targeted traffic to product pages, blog posts, or landing pages

Supporting your content clusters or SEO silos

✅ Why it matters:
Backlinks to inner pages make your site look natural and well-structured. Google sees this as a sign of topical relevance and content depth, which can significantly boost your SEO.

? Ideal Strategy:
30–50% to the homepage (especially for new sites or brand-building)

50–70% to inner pages that target long-tail keywords or convert visitors

Bonus Tip: Use varied, natural anchor text (don’t over-optimize).

So yes — link to both! But if you're trying to rank a specific page or article, focus your link-building efforts there while keeping a healthy backlink profile for your homepage. Need help finding the best pages to build links to on your site? Let’s map it out!