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Paid Ads, getting CTR but no sales
#1
We are doing paid ads through adwords. We are getting good CTR but no conversion? What is going wrong?
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#2
Are you sure that you are targeting the right audience through your keywords. It often happens people target wrong audience. See how is your engagement rate. I mean their bounce rate and time spent on page.
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#3
It may also happen that you are targeting the right audience but your product is outdated or far too pricey.
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