Is it wise to start my own Affiliate program?

[lonelysoul]

I am looking into different affliate networks for quite some time now. And from what I have seen that they don't pay the publisher's well. And if they do (which is highly rare btw). Something else is not well.

So, if I start my own affiliate program. Will it be good idea? I have my own products which includes books, ebooks, tutorials and other info-learning materials.