Any Copywriting Tips for Emails

[avinash]

To the point not lengthy headline.
Email templates simple yet good and responsive.
Clear call to action button.
No super incentive keyword that might get the mail to be red flagged.
Emails should as much as personalized as you can make them.

Nice ones.

Just make sure not to use words like free, best of, top of like that too much. It raises the suspicion.