How to generate Leads from Social Media?

[frank]

Promoting your content or service through social media channels may be good idea to generate leads. but there is also another way to generate them such 'supply when necessity'. It means that you go through discussions and/or debates with other marketers in the social media channels casually. Focus on what they need and when they need & supply it. It can also be done by any kind of problem solving mode.

You can find several articles in the internet which are specifically dedicated to this topic. However, I am writing a few points here:

- Use multiple social media sites to promote your brand.
- Use cross platform social media promotion.
- Gather data and build content according to the need of your audience.
- Do research and be prepared for your content when it engages with users. Because it can be debatable.
- Develop your own strategy so how you can get maximum utility through it. This can done by timing of posts, engagement with audience through other channels, content creation strategy etc.

Using cross-platform is also good one. Suppose you promote your facebook page on twitter and promote your twitter profiles oor instagram on facebook. It also really helps to generate leads.