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Does Reciprocal Links still helps SEO?
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A reciprocal link is a mutual link between two websites. For example, if website A links to website B, then website B can add a reciprocal link back to website A. The result of a reciprocal link is two websites that link to each-each other.
Reciprocal links are typically created for one of two purposes:
1) To establish a partnership between two websites
2) To boost search engine ranking.
In the field of search engine optimization, link building describes actions aimed at increasing the number and quality of inbound links to a web page with the goal of increasing the search engine rankings of that page or website.
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