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Many sites over optimized with keywords have got hit by the Florida update. So, what things should I keep in mind while optimizing on-page factors?
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Florida update is old new now. People are worried more about the present fluctuations in the SERP's.
But since you asked. From what I have seen any kind of optimization that is unnecessary or irrelevant can cause harm. Such as, kw's in general tags, sidebars & related posts, putting as many as kw's in alt text of image, non-clear categories or bubble categories. These are the main ones. However many others are also seen.
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(04-02-2019, 04:28 AM)lifelong Wrote: Many sites over optimized with keywords have got hit by the Florida update. So, what things should I keep in mind while optimizing on-page factors?
I don't think its for the update. As Anush said the elements, these are pretty obvious.
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Actually even though these are obvious still many eCommerce sites were hit pretty bad.
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Pages with non-relevant anchor texts and also referring non-relevant other pages are always going to get hit.
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